Magic on Main
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Magic on Main
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THE CENTER OF SOCIAL and ECONOMIC ACTIvity

Who are we?

Community Connections

what do we do?

Downtown districts should be the center of economic and social activity within the city. 


Magic on Main is a group of Roanoke citizens and natives who are passionate about saving our downtown district. With diversity in age, race, gender, and ethnicity we are committed to revitalizing and modernizing the downtown district, while preserving its history and culture. 

what do we do?

Community Connections

what do we do?

We do more than just throw fun events.


 Our key agendas include:

  • Bringing new businesses to downtown Roanoke
  • Promoting current businesses
  • Giving current and new  businesses free or lost-cost tools, resources, and knowledge to grow their businesses and brands
  • Fostering a sense of inclusion for all citizens of Roanoke, Alabama
  • Bridging education and resource gaps to promote health equity, increase access to care, and decrease socioeconomic and racial disparities.


Join us and see what can be accomplished when you get an impassioned team to focus on change.

Community Connections

Community Connections

Community Connections

Our committee members have ties to our community and they want to help. From the mayor and economic development leaders, to educators, business owners, and social influencers we work for the betterment of our beautiful city.


We are thrilled to collaborate with the following businesses, located on Main Street and look to working with more:

  • The Roanoke Rotary Club
  • Bridging The Gap Community Services 

we are a main street alabama network community

Check out the businesses featured on our "Ponderosa With Portia" series

Episode 1: The White Elephant Coffee Shop

Episode 1: The White Elephant Coffee Shop


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